Over the past 9 weeks, I have participated in a class at TechTown Detroit called Retail Boot Camp. The RBC course is comprehensive in its approach to helping your business grow, from addressing your financial situation, to helping you choose a POS system, to refining your marketing and advertising strategies, and beyond.
The best part of the RBC course was having a strong group of entrepreneurs to work with and learn from - people like Jay Rayford of Social Sushi, Nicole Mangis of Brut Detroit, Lionez Kimber of Artistic Flesh Tattoo and Supply, and 16 more phenomenal, bright small business people. I learned a lot from their successes and emulated their approaches to doing business in the city.
The class culminated in the Retail Boot Camp Showcase, a mini pitch competition for the 20 students/small businesses who took part in the class. It was a great night that brought together teachers, mentors, supporters, consultants, family and friends.
We were able to give our 90 second pitch on Plum Health DPC and then we were selected to give a follow-up 3 minute pitch about our plan to deliver affordable, accessible healthcare services in Detroit. It was well received and we were ultimately awarded a $7,500 grant from TechTown!
There are a ton of people to thank: Faris Alami, our teacher during the course; Sarah Donnelly, who coordinated all of the RBC-related activities, Regina Ann Campbell who facilitated the course; Niles Heron, an extremely knowledgable consultant who helped our businesses grow/develop and who helped us perfect our pitches; all of the guest speakers that we had throughout the course, the judges from the night of the event (Lana Rodriguez, John Schoeniger, Bryan Waldron, Rachel Lutz, Michael Forsyth), and all of the supportive people in the TechTown ecosystem who are too many in number to name - thank you all!
We will be using this money wisely as we launch Plum Health DPC in Detroit!
- Paul Thomas, MD